The Emuca Group designs, manufactures and sells a wide range of products for the furniture, carpentry, hardware and DIY sectors. With over 30 years' experience, the company has learned that staying close to the market is essential to understanding its customers and satisfying their needs. That is why Emuca has several affiliated companies throughout Europe.
Having headquarters in Valencia (Spain), Padua (Italy) and Basildon (UK) allows the company to remain in direct contact with the latest trends in the furniture sector, and the company also boasts an R+D+i department dedicated to reflecting these trends in its products.
This group exports to over 50 countries and has an extensive network of qualified sales representatives who are all highly conscious of the particular demands of the different markets.
According to MD María Asunción the company is strongly committed to staying close to the British customer. For this reason, it plans to extend its presence by taking part in UK's principal fair, W14.
This fair will offer the company the opportunity to be closer to its customer through the exhibition of its products and the most novel solutions. Emuca is also expanding its sales network to provide a better service to future customers.
One of Emuca’s primary aims is to ensure the quality of this service. It is therefore essential for the company to offer optimum delivery times (95% service level). In order to do this, the company is constantly investing in logistical technology. The Emuca Group has three logistical hubs – which together provide over 30,000 sq m of space – equipped with advanced telematic systems, automated vertical storage systems and internal transport management systems.
Emuca has also consolidated its place in the digital world. The company is now celebrating the first anniversary of the launch of its new website, which has proved popular with its users, and has inspired many internet visitors. The number of visitors and visits, and amount time spent on the website have increased by more than 130% in comparison with the same period of the previous year.
Another project that is to begin in the coming weeks is the new B2B online purchase platform. With this development, Emuca aims to achieve consolidation in the vanguard of solution providers for furniture fittings. “Commitment to innovation and new technologies constitutes an essential part of the company’s strategy,” says María.
Emuca's blog is here
