24 November 2024, 01:58
Media66
By Furniture & Joinery Production Feb 08, 2022

REHAU presents seamless style at KBB 2022

Leading polymer innovator, REHAU, returns to KBB this year with an industry-first holistic approach to its surfaces, edgeband and tambour door collection, to support the world’s new blended way of living and working. 

For the first time, REHAU will display its latest RAUVISIO noir monotonic matte surface in a full kitchen display at booth R114 from 6-9th March at the NEC in Birmingham. With Real Homes having already coined matt black kitchen units as the number one 2022 kitchen trend, this is something around which REHAU is already receiving much interest.

The range is sold on the fact that it is fully integrated, so it runs seamlessly from kitchen front to worktop, to edgeband, to tambour door – synonymous with the popular invisible kitchen trend. It is this holistic approach that sets REHAU apart at KBB this year, as the one-and-only edgeband originator that can provide all solutions in one holistic approach via distributor Waivis. 

Having won seven prestigious design awards in 2021, REHAU is a well-established provider of furniture solutions that suit residential and commercial interiors. Awards include Red Dot, Iconic, Interzum and German Design, with noble matt scooping three of the seven accolades. 

With blue set to be the colour of the year, symbolising change, according to Pantone, REHAU will also be unveiling two brand-new colours within its RAUVISIO crystal glass laminate surface range. These include Laguna, a modern light blue based on Iceland’s Blue Lagoon, and Atlantico, a modern dark blue based on the Atlantic Ocean. 

Another KBB-first for REHAU will be the display of its RAUVISIO fino metallic surface in bronze. This is a unique finish that further demonstrates the capability and versatility of the REHAU range. 

REHAU’s latest innovations in edgebanding will also be available to see, including the long-awaited sustainable edgeband lines. The two new product lines, RAUKANTEX eco and RAUKANTEX evo, impressively demonstrate how sustainability can be applied to furniture edgebands.

Notably, RAUKANTEX eco is composed of 50% post-industrial recycled material, equal to conventional PP edgebands in terms of design, quality and processing. RAUKANTEX evo is based on renewable raw materials, the use of which creates no additional demand for crude oil.

“Our research has proven how much customers value being able to physically see and feel our products,” says Scott Williams, national sales manager. “This helps them explore the quality of our range and appreciate why we’ve won awards.

“REHAU has also seen various product updates since the 2020 KBB show, which makes this exhibition the ideal place for sector professionals to discover first-hand what can be achieved by partnering with us. We’re very proud of everything we’ve achieved at REHAU.” 

From large industrial businesses to independent joiners, REHAU is experienced in providing furniture to customers on a global scale. Having acquired its subsidiary distribution partner, Waivis, 15 years ago, REHAU is perfectly positioned to service smaller businesses around the country too. 

Scott adds: “When it comes to attending the KBB show this year, we are most looking forward to being able to engage with our loyal customers, as well as having the opportunity to introduce the brand to any newcomers as well”.

www.rehauregistration.co.uk/kbb-2022/ 

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