With many sectors experiencing product delays and price rises as the economy re-ignites after the pandemic, Durasein® solid surface is a brand that is available in stock and in depth thanks to IDS’s committed strategy to maintain product supply to its diverse customer base.
As the exclusive distributor for the global solid surface manufacturer in the UK, surface materials specialist IDS offers a significant stockholding of the Durasein collection, with the guarantee of no extended lead times. This ex-stock availability presents furniture manufacturers, designers and fabricators with access to a world class, design-led brand, with nationwide delivery in just 24-48 hours.
Comprising 40 decors selected specifically for the UK and Ireland market, the Durasein palette spans whites, accent colours and concretes, as well as several on trend onyx and veined effects. Recognising white as the most popular choice of colour, Durasein offers the widest choice of plain and particle-based whites, in different sheet sizes and thicknesses, available on the market.
Says Steven Fisher, product manager for solid surface at IDS: “As lockdown lifts and domestic and commercial interior projects progress with renewed vigour, Durasein is uniquely placed to provide customers with what they need, exactly when they need it.
“Durasein is the only solid surface brand to hold its full range ex-stock in the UK, allowing quick and easy access to any décor within 24-48 hours. Other solid surface brands hold as little as 30% of their range in the UK and rely on stock coming in from Europe or further afield; these extended lead times may result in a lengthy wait for the customer, or them revisiting the range to select an alternative décor. In today’s fast-paced climate with tight deadlines to meet, Durasein’s availability removes these obstacles and potential project derailers.”
With pricing challenges in the sector ongoing in the wake of the pandemic, IDS is able to assure Durasein customers of competitive pricing and value engineering. Fisher adds:
“Durasein is produced using some of the newest and most flexible manufacturing lines in the world, meaning that the material can be produced efficiently with minimal resources and waste.
This allows the brand to be competitive in a very busy and mature market, as well as innovative with its designs. It has been widely reported that the cost of freight and moving materials around the globe has risen to unprecedented levels, sometimes as much as 600% more than this time last year. At IDS we are working closely with our supply partners to monitor the situation, finding solutions that lessen the impact of these additional costs.”
Suitable for a diverse range of domestic, retail, hotel and leisure applications, Durasein offers a high value design aesthetic and has immense versatility for applications including vanity units, kitchen worksurfaces, counter tops, cash and wrap desks, displays, furniture and more. Unlike any other material, solid surface has the unrivalled ability to be seamlessly jointed, cut, shaped, thermoformed and moulded for use in horizontal and vertical applications.
Another advantage is the material’s smooth and seamless surface, which is ultra-durable, stain resistant, impermeable and easy to clean, making it a reassuringly good choice when hygiene is more important than ever. It also carries NSF-51 food hygiene certification for use in food preparation areas.
The entire Durasein collection can be supplied as standard in a sheet size of 3660mm x 760mm x 12mm, with additional choices of size and thickness available in the most specified decors. Durasein also offers the ultimate design flexibility through its Duraflex programme, which incorporates a colour matching service across its widest array of formats – on sheet sizes up to 1520mm wide and thicknesses ranging from 3mm to 25mm, all available on a MOQ basis. IDS is also able to provide a sleek and stylish collection of cast sinks and bowls, all manufactured in-house by Durasein for colour consistency and quality.
Durasein is supported by a trained team of product specialists who can provide information, guidance and technical advice for individual projects. A dedicated sampling service is also available, offering customers everything from small individual chips to larger pieces and full sample cases. It is supported by a 10-year warranty and is available for delivery in 24-48 hours from all IDS branches nationwide.
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www.idsurfaces.co.uk
