With an increasing number of homeowners swinging to purchase better quality products, now is a good time to review the hardware you fit. Does the hardware you fit to your doors and windows help to sell them, or hinder you from winning the sale?
“In your showroom one of the first things a homeowner will look at and touch, when considering their new doors and windows, will be the hardware you have fitted,” says Loren Jenner, MD of Coastal Group.
“We’ve heard of multiple instances where a homeowner was considering two options and the one they went for was the door or window which had the better quality hardware fitted – namely our Blu Hardware.
“This increase in demand for luxury goods and high-end, top specification products was highlighted recently by Rolls-Royce when they recorded their highest ever sales in 2021. And whilst you mightn’t be selling Rolls-Royce, this swing in consumer demand is something which you cannot afford to ignore.
“It’s why we put so much effort into research & development and product innovation at Coastal Group. Each door and window hardware product we design and manufacture must enhance and add value to your doors and windows, rather than make them look and feel inferior.
“Nobody wants a pitted or corroded handle after six months on their door. Which is why we make our Blu Hardware range from 316 marine grade stainless steel – to ensure the best protection from corrosion and ensure it brings your doors and windows the best in durability and performance.
“In addition, we’ve upgraded our handles so they’re either made from solid 316 stainless steel, or from a thicker ‘wall’ of 316 stainless steel. This ensures a much higher quality feel and prevents that horrible ‘tinny’ feel and sound.
“Even small details haven’t gone unnoticed, such as the CNC machined ends and joints on our Pull Handles and special fixings to prevent the handles coming loose.”
For further information, contact Coastal Group on [email protected] or 01726 871 025.
