Pietro Gheller, formerly Product & Markets Director of SCM Wood Division, has taken over the running of the division, assuming the position previously held by Luigi De Vito, who continues as General Manager of SCM Group.
Pietro has held numerous strategic consulting positions, adopting managerial responsibility in sales, commercial marketing and the supply chain, working for important commercial organisations and multinationals in Italy and abroad in the fastmoving consumer goods, durable goods and industrial machinery sectors.
In 2019, he joined SCM Group as Sales & Markets Director in the Wood Division. Under his commercial guidance, SCM increased its direct presence on key markets with new branches opening in Turkey, India, Southeast Asia and the Balkans, as well as establishing strategic commercial partnerships.
In 2022, he was appointed SCM’s Product & Markets Director, taking charge of the business units and of the different technologies which make up the group’s vast range of products.
Since 11th April 2024, he has been Director of the Wood Division, taking charge of SCM’s industrial and customer care departments, together with the technology and commercial development departments.
