Karonia Store, the specialist website for solid surface installation tooling and accessories, has been relaunched at www.karoniastore.com. Following a period of evaluation after its first four years, the website has been enhanced with additional features and benefits based on both advances in e-commerce and also Karonia’s analysis of previous customer interface with the site.
With a core range including saw blades, seaming kits, specially developed router tooling, solid surface sinks, care products and much more, the website brings together all the specialist tools and accessories that are available to maximise the creative potential of solid surfacing.
For ease and speed of navigation, the product range is subdivided into separate tasks such as cutting, routing and jointing. While they are browsing, visitors can also select items for comparison giving them a handy, side-by-side view of multiple product specifications.
Key features of the new site include simplified interface, improved delivery and payment methods, along with special offers. Customers, whether retail or trade, can now create an account where discounts are tailored to suit their particular needs and buying habits.
Karonia director Andrew Pickup explains: “With solid surfacing currently outperforming other worksurface materials as the benefits of this versatile and durable material become more fully understood and appreciated, the relaunch of the enhanced Karonia Store site is an integral part of the Karonia offering.
“It is all about providing the tooling and accessories required by our customers to maximise efficiencies as well as achieving and indeed maintaining a high quality end result.”