11 December 2024, 23:43
Media66
By Furniture & Joinery Production Dec 08, 2016

Biesse Group winning internationally

Biesse Group continues to focus on the Russian market, indicating the company’s belief in the high potential of the region. Against this backdrop of renewed confidence, the new general director of the Moscow subsidiary has recently been presented.

Matteo Vaglica, a young professional who already boasts a wealth of experience in a number of leading positions in the industrial sector in Russia, expressed his enthusiasm for his recent appointment: “I’m delighted to be joining a Group which is pursuing a number of major investment programmes in this area - in spite of the recent uncertainty of the Russian market, Biesse has chosen not to overlook the region. The company’s commitment has been demonstrated through the consolidation of the new subsidiary in Moscow, and further reiterated by the recruitment plan which is set to be rolled out in the short to medium term. It is my belief that this is exactly the right path to take, in order to exploit the full potential of a market like this one, which has so much to offer,” concludes the new subsidiary director.

Elsewhere, following the launch of the multi-functional technological campus facilities in Pesaro (Italy), Kuala Lumpur (Malaysia), Charlotte (USA) and Sydney (Australia), Biesse Group has just announced that a new campus will also be opened in Dubai (UAE).

This site will represent the headquarters of the Biesse Group Middle East subsidiary, as well as serving a number of other functions. The company is due to settle into these new premises in the first quarter of 2017, and in the spring, a grand inaugural event will be held, in conjunction with the Dubai Woodshow trade fair.

The Group’s investment in this new space serves to further strengthen Biesse’s firmly-rooted presence in the Middle Eastern market, and will undoubtedly bring many benefits for the customers in the area. The multi-purpose exhibition spaces span a total of 1000 sq m, the largest (and only) permanent operational showroom in the entire region dedicated to machinery for processing wood, advanced materials, glass and stone. The modern building, equipped with a range of cutting-edge technologies, will be located within the brand-new, prestigious Dubai Silicon Oasis Authority. This ‘free-zone’ was specifically built to house some of the region’s most innovative companies, with a view to creating a proper technology park.

“We strongly believe in the potential of the Middle Eastern market – indeed, having already demonstrated exceptional performance, it is expected to grow even further. This will no doubt be enhanced by the Dubai International Expo in 2020, an event that will bring benefits both for our industry and for the region as a whole,” asserts Federico Broccoli, Biesse wood division sales director: “for Biesse Group, the Middle East is a key hub within the context of the company’s global operations. For this reason, we have invested in a campus which boasts the latest Biesse and Intermac technologies.

“In addition to this, the facility is also equipped with a classroom for training, a dedicated software space, and a service and spare parts area. This allows us to offer a comprehensive experience to our customers, in order to meet all of their needs.” concludes Broccoli.

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